Fan rice

Fan rice (Korean: 쌀 기부; Hanja: 쌀寄附; RR: ssal gibu), usually stacks of rice bags decorated with ribbons and photos, are gifts from K-pop fans to their favorite artists.

[3][4][5] The trend started in the late 2000s when fans began to send food to their favorite music artists, and took off in 2011.

[6] Today, there are entire businesses dedicated to the donation of fan rice in South Korea.

Donating rice indicates that fans take greater social responsibility besides showing their respect and support to their favorite artists.

Sending rice bags to venues have also appeared in Japan, as part of the K-pop wave.