Its most popular character was Captain Marvel, the alter ego of radio reporter Billy Batson, who transformed into the hero whenever he said the magic word "Shazam!".

Aside from the better known superhero books, Fawcett also published a short-lived line of horror comics during the early 1950s, a string of titles which included This Magazine Is Haunted, Beware!

Other genres included teenage humor (Ozzie and Babs), cartoon animal (Hoppy the Marvel Bunny), romance (Sweethearts), war (Soldier Comics) and Western (Six Gun Heroes).

Fawcett also produced comics based on contemporary movie stars (Tom Mix, Lash LaRue, Monte Hale) and matinee serials (Nyoka the Jungle Girl).

Its initial entry, developed by writer Bill Parker and artist C. C. Beck, was Thrill Comics #1 (January 1940), a single issue of which was published only as an ashcan copy.

In addition to Beck, the line-up of artists who contributed to Fawcett Comics include Al Allard, Harry Anderson, Ken Bald, Phil Bard, Al Bare, Dan Barry, John Belfi, Dave Berg, Jack Binder, Alex Blum, Bob Boyajian, Bob Butts, Al Carreno, Joe Certa, Nat Champlin, Pete Costanza, Greg Duncan, Leonard Frank, Bob Fujitani, Till Goodson, Ray Harford, Bob Hebberd, John Jordan, H. C. Kiefer, Jack Kirby, Andre Le Blanc, Charles Nicholas, Carl Pfeufer, Mac Raboy, Pete Riss, Ed Robbins, John Rosenberger, Kurt Schaffenberger, Joe Simon, Jon Small, Ed Smalle, Jack Sparling, John Spranger, Chic Stone, Charles Sultan, Marc Swayze, Ben Thompson, George Tuska, Bill Ward, Clem Weisbecker, Burt Whitman, Reuben Zubofsky and Nick Zuraw.