Inspired by the creative success of Dave Sim's Cerebus the Aardvark,[1] founders paul Stockton and Derek McCulloch launched Strawberry Jam with the publication of To Be Announced #1 in 1985.
The commercial success of Kevin Eastman and Peter Laird's Teenage Mutant Ninja Turtles provided further inspiration.
Strawberry Jam never achieved significant renown or commercial success, and folded in 1992 after seven years of intermittent publication.
Strawberry Jam's series night life has been recalled by some observers as a precursor to the style of writer-driven comics later to emerge from DC Comics' Vertigo imprint.
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