However, on 8 September, the channel was scrapped due to insufficient funding, after Sky would not provide it with encrypted carriage in its then basic package, which was then called "the Family Pack".
The plan was to offer original programming covering news, community and health issues, fashion, clubbing and travel.
The 1 September 2005 launch was to have been promoted with an advertising campaign designed to coincide with Pride festivals during the preceding summer in London and elsewhere in the UK.
[2] As of August 2005, the developers of Faze TV reached out to prospective viewers by email asking them to make phone calls or to send emails to Sky Broadcasting asking that they add the gay-oriented channel to their basic package, noting that the company did not offer any magazine or lifestyle shows, movies or documentaries with gay-specific content.
[3] In September 2005, Faze TV announced that they would be scrapping their planned launch, following their inability to reach agreement on carriage terms with Sky.