[1] Felix Catfood Ltd began as a manufacturer of dry cat biscuits, which started operations before the Second World War.

The Quaker Oats Company acquired the firm in 1970 as part of its expansion into the UK pet food market.

[4] During the 1980s, the Felix brand was facing a potential de-listing by large retailers due to poor sales and competition with their own-label cat foods.

[11] It is owned by Nestlé Purina PetCare Company and sold in Australia, Russia, the United Kingdom, Belgium, Slovenia, Ukraine, the Republic of Ireland, the Netherlands, Germany, Austria, Liechtenstein, Switzerland and Chile, as well as France, Italy, Greece, Sweden and Denmark under the name Pussi and Finland under the name Latz.

Since 2018, Felix only produces its wet food, for UK market, in plastic sachets due to a decline in demand for tins.