Festival Star

The brief requested a design reflecting a "summer of gaiety and good looks" The logo (which Games called an emblem) uses the traditional red, white and blue colours of the Union Flag.

The main device incorporates a profile of Britannia's head, with crested helmet, on the "north" point of a four-pointed compass rose.

The logo adorned many official publications and souvenirs including beer mats, paper napkins, egg cups, brass pokers and plastic cocktail sticks.

[citation needed] A large, 40 feet (12 m) three-dimensional Festival Star was also made and hung over Northumberland Street, London as a focal point for the celebrations.

[1] The four-pointed star was made by Essex Aero from 763 square feet (70.9 m2) of lightweight magnesium sheeting, weighing in at only 1,790 pounds (810 kg).

The Festival of Britain emblem, designed by Abram Games, from the cover of the South Bank Exhibition Guide, 1951