Fidji Simo (born 5 October 1985)[1] is a French-American[2] businesswoman and the CEO and Chair of Instacart.

[1][7] She was the first member of her family to graduate from high school, and holds a master of management degree from HEC Paris.

[1] Prior to joining Instacart, Simo was the Vice President and Head of the Facebook app.

She also led the team in charge of architecting Facebook’s advertising business and monetizing mobile.

Simo joined Instacart’s board of directors in January 2021, and was appointed as the company’s CEO in July.

[12] Under Fidji's leadership, Instacart broke the longest tech IPO drought in the last 20 years, listing under the ticker symbol CART on Nasdaq in September 2023.

[7][18] The organization works to advance the careers of women in technology and advocates for equal representation in the workplace.