Peanuts executive producers Lee Mendelson and Bill Melendez and their aforementioned studio had produced the first two Garfield specials, but due to both Peanuts creator Charles M. Schulz' and Garfield creator Jim Davis' concerns about conflicting interests in allocating production priority at Melendez's boutique studio, the production had to be moved.
In 1985, CBS' head of children's programming Judy Price had commissioned an animated television series based on the Garfield prime time special series, later ultimately titled Garfield and Friends, which took three years for Roman to decide developing and producing the program before it eventually aired on the network's Saturday morning time slot, premiering on September 17, 1988.
Garfield and Friends was expanded to an hour on CBS' number one rated Saturday Morning block and the studio grew to increase its capacity.
In 1988, the new management team developed, sold and produced a new series, Bobby's World, to the brand new Fox Kids Network, headed up by former Marvel Productions president Margaret Loesch.
[10] In April 2000, The Harvey Entertainment Company became Film Roman's international sales representative and distributor in an effort for the former to branch out of its existing properties.