Forestur is a pilot project, co-financed by the European Union through the Leonardo da Vinci Programme,[1] aiming at increasing the skills of tourism professionals in rural areas by providing lifelong learning services on-line.
The main objective of the project is to provide tourist professionals in rural areas with continuous, specific and high quality training adapted to their needs.
The social integration has also been a successful approach: taking always into account the specific sociocultural situation of the students has been extremely useful to create real tailored courses and, therefore, to reach the audience's attention and interest.
Forestur results have helped to improve the professionalism of employees lacking in specialized training such as customer service, usage of new technologies, language competence and the approach of quality management in tourism establishments.
Professionals from Hungary, Italy and Romania are taking part of this project together with La Florida, the Fundación Comunidad Valenciana Región Europea (FCVRE) and Tuéjar town council:[2]