[5] Fort Pitt Beer's distribution network along with other brands, were established throughout Western Pennsylvania, Eastern Ohio, West Virginia, and Maryland.
Fort Pitt Brewing Company, however, remained successfully in business by selling a wide variety of non-alcoholic cereal beverages in 27 states from Massachusetts to California.
[7] After the election of Franklin Roosevelt in 1932 which led to the repeal of prohibition laws, Fort Pitt soon brought alcoholic beer back to Pittsburgh.
[10] Fort Pitt played an increasingly larger role through point of sales signs in bars, supermarkets and liquor stores, outer billboards, newspapers, and eventually commercials on radio and television.
In fact, the 1935 US Open Golf Championship held at Pittsburgh's Oakmont Country Club, Fort Pitt printed the admission cards including its logo on each ticket.
Without Grenet's vision as well as political and personal connections, led Fort Pitt sales to significantly decline to a record low of 86,000 barrels in 1937.
[21] According to the prevailing opinion from a local beer tradesman, Fort Pitt's demise was based on a panic in promptly returning the product into the market place ahead of Duquesne and Iron City.
While Duquesne and Iron City disposed of all of their outdated product, in stark contrast, Fort Pitt introduced the warehoused beer into the market place in order to take advantage of the pent up demand.
Since the beer introduced into the market was spoiled or "skunked", Fort Pitt lost its longstanding #1 spot in sales throughout Pittsburgh to Duquesne and Iron City.
[23] After the death of Berardino, in August 1957, the company announced it would cease brewing operations at the Sharpsburg plant in order to free more capital to invest in the newly incorporated Fort Pitt Industries.
[7] On July 1, 1938, Fort Pitt President Berardino flipped the switch to turn the lights on for the brand which continued to use the sign for several years before it was rented later by Carling, Ballantine and other companies.
[7][26] Fort Pitt Brewing Company published a 79-page book about baseball titled Aunt Minnie's Scrapbook: Humorous Tales of the Diamond that was authored by Albert Kennedy "Rosey" Rowswell.