He was born in Hull, Yorkshire, into a show business family, and took the surname Sales from that of his paternal grandmother.
He began performing in theatres in his teens, and worked extensively in Ireland where he developed his act as a comedian.
Part of his performance involved him acting as a baby in an oversized playpen, banging his "'poon".
[1] He appeared regularly on radio shows such as Variety Bandbox and Workers' Playtime in the late 1940s and 1950s, and also visited the United States, performing as part of a revue in Las Vegas.
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