Freedom's Watch was supportive of the George W. Bush administration's positions in the War on Terror and of Republican Congressional candidates.
[1] The organization stated that its goal was "educating individuals about and advancing public policies that protect America’s interests at home and abroad, foster economic prosperity, and strengthen families.
[3] Freedom's Watch had a working relationship with the Republican Jewish Coalition (RJC) and the American Enterprise Institute.
[4] The group was conceived at a Florida meeting of the RJC in March 2007[5][6] in part to counter MoveOn.org and help the Bush administration sell its Iraq policy.
"[5] ABC News, among others, concurred: "The ads also link the war with September 11, despite no reliable evidence Iraq played any role in those attacks.
"[14] In one advertisement, a war widow claims, "I lost two family members to Al Qaeda—my uncle, a firefighter, on 9/11, and my husband, Travis, in Iraq.
For example, the group purchased $550,000 in advertising in the Mississippi 1st district special election in support of Republican candidate Greg Davis.
[17] The group also ran ads in support of Republican candidates in two other special elections to fill vacant house seats in Illinois and Louisiana.
A media consultant working for Freedom's Watch responded that the apparent origin of the script with the NRCC was the result of an innocent mistake.