Froggy (brand)

Previously, Confer created a variety of country radio station brands such as "Kissin'" (KSSN in Little Rock, Arkansas) and "Beaver" (WBVR-FM in Bowling Green, Kentucky).

Other Froggy stations soon followed, including KFRG in Riverside-San Bernardino, California, and WFGY in Altoona, Pennsylvania.

The font, color, position and angles can vary, however, the frog is generally green with a red tongue.

Many DJs at Froggy-branded stations (known as "frog jocks") use pseudonyms that reflect the branding: Many of the Froggy stations that have the country format used the syndicated evening program Lia, often putting "Leapin'" in front of her name to "frogify" her, until that show ended production in 2022.

Confer's daughter, Kristin Cantrell,[3] established the Bigfoot Country brand for her stations when entering radio ownership.