[2] The township is in northwestern Muskegon County, bordered to the west by Lake Michigan and to the north by its inlet White Lake and the city of Whitehall.

As of the census[3] of 2000, there were 5,235 people, 1,859 households, and 1,492 families residing in the township.

There were 2,247 housing units at an average density of 61.5 per square mile (23.7/km2).

There were 1,859 households, out of which 39.2% had children under the age of 18 living with them, 70.6% were married couples living together, 6.9% had a female householder with no husband present, and 19.7% were non-families.

16.5% of all households were made up of individuals, and 6.3% had someone living alone who was 65 years of age or older.