[2] It is an ancient settlement that developed as a prosperous toriimae-machi (town in front of torii) of Fujisan Hongū Sengen Taisha, where the Fuji clan served as the high priest of the shrine.

During the Kamakura period, the hunting event Fuji no Makigari arranged by shogun Minamoto no Yoritomo was held in the ancient region of Fujino, where the Revenge of the Soga Brothers incident also took place.

British consul Sir Rutherford Alcock made the first recorded ascent on Mount Fuji by a non-Japanese person from Fujinomiya in 1860.

During the cadastral reform of the early Meiji period in 1889, the area was reorganized into Omiya Town and eight villages with Fuji District, Shizuoka.

Fujinomiya is located in central Shizuoka Prefecture on an upland plateau on the foothills and lower slopes of Mount Fuji, with an altitude ranging from 35 to 3,336 m (115 to 10,945 ft).

As with most of Shizuoka Prefecture, the area enjoys a warm maritime climate with hot, humid summers and mild, cool winters.