Following a contract dispute between Williams and Disney, Dan Castellaneta voiced the Genie in the direct-to-video feature The Return of Jafar, as well as the television series.

Williams reprised the role for the final film installment Aladdin and the King of Thieves, and the character's own educational mini-series Great Minds Think for Themselves.

Jim Meskimen took over the role in Disney Think Fast (2008) and Kinect: Disneyland Adventures (2011) and has continued to voice the character since then.

He is shown to have unlimited shapeshifting abilities, which allow for many and varied sight gags; however, he is unable to kill anyone, make anyone fall in love, fully revive the dead, or provide additional wishes.

The Genie's supernatural abilities permit him to break the fourth wall, as well as parody real-life people and popular culture completely beyond the boundaries of his native universe.

For instance, during production of Aladdin Williams would improvise various impersonations at will, and his animator Eric Goldberg would choose the ones that would be translated into the film.

[2] Composer Alan Menken and Lyricist Howard Ashman had conceived the Genie as "a hip Harlem jazz singer, like Fats Waller or Cab Calloway."

However, as they both know, the fulfillment of this wish had a catch, causing Jafar to be imprisoned in a lamp of his own, which a now-more-relieved Genie hurls into the desert, freeing Agrabah from his tyranny.

However, this too fails as Jafar is able to prevent Aladdin from seizing the lamp, and uses his powers to split the land open over a sea of magma.

In the 2019 live-action adaptation of Aladdin, the Genie is portrayed by Will Smith, with his appearance alternating between his classic blue-skin and a human form as a disguise to blend in.

Genie is also portrayed as forming a romance with Jasmine's handmaiden Dalia, to the point that he asks her to join him in travelling the world after he is freed from the lamp.

[11] The Genie appears in the two direct-to-video films based on the series House of Mouse: in Mickey's Magical Christmas: Snowed in at the House of Mouse (2001), he is present among the characters surprised to not be able to leave the club because of the snow blizzard, later he is seen setting along with Abu and Jafar while they enjoy the Christmas celebration, and in the end as part of the characters who sing the musical number "The Best Christmas of All"; in Mickey's House of Villains (2002), he is part of the characters that are locked up by the Card Soldiers in the club's kitchen.

The Genie also is a guest in House of Mouse (2001-2003), having cameo appearances among the audience of the titular club, often sitting with other Aladdin characters.

Eventually, Iago steals the Genie's lamp, forcing him to show Jafar the keyhole of Agrabah and assist him in fighting Sora and his friends.

[18] The Genie also appears briefly in Kingdom Hearts 358/2 Days (2009), interacting with Roxas and Xion as they make their way back to Agrabah.

Genie appears as a playable character to unlock for a limited time in the video game Disney Magic Kingdoms (2017).

[25] Genie plays a notable role in the Broadway stage adaptation of the 1992 film, portrayed by James Monroe Iglehart.

[30] Reception to Williams' involvement influenced tributes following his 2014 death, with critics considering the Genie to have been his most memorable performance.

Aladdin composer Alan Menken lamented that Williams was "a brilliant, adorable, hilarious, compassionate, vulnerable manifestation of the human condition.