George Washington Hill

His father was vice president of the American Tobacco Company and as such George also worked there.

Senior Hill was the president of the new American Tobacco Company and his son was assigned to be a sales manager.

The success of the advertising campaign, which used movie actors and singers to promote the brand, can be attributed to Albert Lasker of the Lord & Thomas agency, and Edward Bernays, both of whom were hired by Hill.

During the Great Depression the company remained successful and Hill's salary exceeded $2,000,000.

He made a substantial investment in advertising and sponsored Your Hit Parade and the Jack Benny Show.