The result gave birth to the company which, at the time, went under the name Trépardoux et Cie. Bouton was the nominal winner of the 'world's first motor race' on 28 April 1887, when he drove a de Dion-Bouton vehicle 2 kilometers from Neuilly Bridge to the Bois de Boulogne.
Georges Bouton and his brother-in-law Charles Trépardoux ran a 'scientific toys' shop in Léon, Landes.
[1] The genesis of De Dion-Bouton was in 1881 when de Dion saw a toy locomotive in a store window at "passage Léon" (covered passage in Paris) and asked the toymakers to build another.
The engineers Georges Bouton and Charles Trépardoux had been making a bare living selling scientific toys, and Trépardoux had long dreamed of building a steam car, but could not afford it.
[4] However, both Bouton and Dion survived the company they had founded, as De Dion-Bouton went out of business in 1932.