[4] Mashable called the merger “a solid meld between two platforms with similar goals — helping users find and engage with the best TV content — but different strengths.”[5] In January 2014, GetGlue changed its name to tvtag.
The new experience allowed you to "check in, unlock digital stickers, comment, doodle, and react to TV moments with other fans while watching your favorite shows".
[11] Users could also request physical versions of the stickers they earned online to be mailed to them at no cost, although limited to a batch of no more than twenty each month,[12] though in November 2013, this functionality was removed.
[13] GetGlue's partners included 20th Century Fox, The CW, AMC, ABC Family, Disney Theatrical Productions, Discovery Channel, ESPN, FOX Network, Food Network, HBO, HGTV, MTV, MSNBC, Penguin Books, PBS, WWE, Random House, Showtime, Simon & Schuster, Syfy, Sony Pictures, Travel Channel, USA Network, Universal Pictures, and Warner Bros.
[14][15] In September 2011, GetGlue partnered with DirecTV to enable users to check in via on-screen controls, its first partnership with a pay-TV service.
[17] In June 2011, the record for Most Check-Ins to a TV show was broken during the premiere of True Blood Season 4 on HBO.