In early 2016, the song became a viral meme called the "Running Man Challenge", which first emerged on Vine.
Rodney Terry founded the group, inspired by the Miami bass genre that was popular during the 1980s.
Lil Jon was an A&R director for So So Def at the time and is noted as the executive producer of the song.
Luke Skyywalker's Ghetto Style DJs, a Miami-based DJ crew that was popular in the 1980s.
A matter of contention has been the misspelling of the name Ghostown DJ's with one T vs Ghost Town DJs, which the group has been trying to correct for many years.