Concurrently, his European roots inspired him to produce objects aligned with Nouveau Réalisme, exemplified by his participation in the New Realists exhibition in 1962 organized by Pierre Restany.
In 1963, he showcased his distinctive style at a solo exhibition at Galleria La Tartaruga in Rome, curated by Jouffroy, featuring fragmented, miniature paintings on expansive white surfaces incorporating symbols of consumerist and television culture.
Subsequently, he created "Il grado zero del paesaggio" (The Zero Degree of Landscape) in 1963, followed by "Verifica incerta" (Uncertain Verification) in 1964, a collaborative found footage film with Alberto Grifi.
Beyond land acquisition, the endeavor became a reflection on the interplay between agricultural produce, artistic output, and their respective value, echoing Duchampian themes while delving into the materiality of labor and economic principles.
Curated by Achille Bonito Oliva, the Galleria Nazionale d'Arte Moderna in Rome presented the anthological exhibition "Gianfranco Baruchello: Certain Ideas" in late 2011 and early 2012.
Alongside this exhibition, the catalog "Baruchello: Certain Ideas," edited by Achille Bonito Oliva, Carla Subrizi, Dirk Luckow, Peter Weibel, and Harald Falckenberg, was published by Electa in 2014.