The following year she played the leading role of Kate Hardcastle in The Kissing Dance, a new musical written for the NYMT by Charles Hart and Howard Goodall based on Goldsmith's She Stoops to Conquer.
After graduation, she had a number of small cameo roles on TV (Doctors, Sherlock Holmes and the Case of the Silk Stocking, among others) and commenced a long-standing relationship with Pearson Education doing both voice-over and video recordings for English Language teaching media.
In 2006 she toured South Africa in The Merry Widow and in June of that year made her West End debut as Cosette in Les Misérables at Queen's Theatre.
After a year, she left the show to create the lead role of Rebecca Warshowsky for the world première of the new musical Imagine This at the Theatre Royal, Plymouth in July 2007.
[11] She has sung the duet "All I Ask of You" with co-star Simon Bailey on the Grand Staircase of the actual Opera Garnier in Paris (where Phantom is set) for CBS television[12] and the same song on the Alan Titchmarsh show on ITV1.
She has taken part in several workshops of his compositions for the musical based on the novel Little Women by Louisa May Alcott and, together with many stars from the West End, has performed in and helped promote a concert of his songs.
In December 2011, Beck took over the lead role of Glinda the Good Witch in the West End production of the musical Wicked, at the Apollo Victoria Theatre.
[19] On 26 November 2013, it was announced that Gina Beck would be returning to the role of Glinda, this time in the United States, joining the cast of the first national tour of Wicked, alongside Alison Luff as Elphaba and Curt Hansen as Fiyero.
Gina Beck then joined the West End production of Matilda the Musical at the Cambridge Theatre, playing the role of Miss Honey, in September 2017.
She was next scheduled to star as Ensign Nellie Forbush opposite Julian Ovenden in the Chichester Festival Theatre production of South Pacific but, due to COVID-19, the show was postponed to summer 2021.