Gordon is a town in Douglas County, Wisconsin, United States.

It was historically known as "Amick" (Amik), meaning beaver, indicating the town's significant fur-trading post alongside the Eau Claire River.

The area was then called "Gordon" after half-French, half-Ojibwe pioneer and founder Antoine Gordon, who set up his convenience store and eventual commune next to the canoe stop and served as a landmark and rest stop for those traveling by.

There were 471 housing units at an average density of 3.1 per square mile (1.2/km2).

31.9% of all households were made up of individuals, and 14.1% had someone living alone who was 65 years of age or older.