[3] By the early 1900s Venant Benoist, a French-born caterer working in Piccadilly, was the manager, and the buildings were let out for receptions, dinners, concerts and dances.

The downstairs banqueting hall, hung with the famous groups of the Dilettante Society painted by Sir Joshua Reynolds, was described by The Times as "one of the most beautiful dining rooms in London".

[6] From 1905 or earlier, Roger Fry was an advisor to the gallery; he asked William Rothenstein to advise him on exhibition content.

[7] In 1930 a Mr Hurcomb of Piccadilly bought the lease and converted the premises into an auction house,[6] but it was still occasionally used for exhibitions until around 1936.

Exhibitions held at the gallery include:[3][10][11] Other artists who exhibited at the gallery include Frank Brangwyn,[1] Alfred Egerton Cooper,[12] John Lavery, William Orpen, Christopher Nevinson, Ben Nicholson, Glyn Philpot, William Bruce Ellis Ranken, Frank Salisbury, John Singer Sargent, James Jebusa Shannon and George Fiddes Watt.