The series was announced in May 2015 during the network's upfront presentation for the 2015–16 television season in New York City.

Former Nuestra Belleza Latina host Giselle Blondet was announced as the show's presenter on December 14, 2015.

[3] Based on the original Dutch version created by Endemol, the show sees a number of different housemates, divided by gender, social backgrounds and geographical locations locked up together in a House, where the viewing public can watch them twenty-four hours a day, and vote them out of the House as they choose to.

The housemates live in isolation from the outside world in a house custom built with everyday objects, like fridges and a garden.

The winner is the last contestant remaining in the house, and receives a cash prize of US$250,000.