Grand Home Furnishings is a regional chain of furniture stores headquartered in Roanoke, Virginia, in the United States.
In the 1950s, the chain began to expand outside of Roanoke into Southwest Virginia, the Shenandoah Valley and, eventually, other states.
The tradition began at a Lynchburg, Virginia, store opening in 1953 and was soon adopted by the entire chain.
[citation needed] Grand built a free standing location at Valley View Mall in 1991.
The company was a sponsor of the Winston Cup Wood Brothers racing team based in Stuart, Virginia, until 2004, and its drivers and cars frequently made promotional appearance at the chain's stores.