The site was originally edited by David Hudson, who developed a format that curated links to articles, reviews, interviews and podcasts.
The site's emphasis was on original content, and it included writings by critics such as Vadim Rizov, Nick Schager and Steve Dollar.
The site was originally edited and written by David Hudson, who held in his position until [5] December 31, 2008, after which he moved the format to a similar blog at the website of IFC.
"[7] Though GreenCine itself is based in San Francisco, Hudson lives in Berlin and published the site from there.
Under Hillis' editorship, the site moved towards posting exclusively original content.