Greg Popovich is an American business executive in the wine industry.
[2] Popovich began his career in the wine business working at Lost Hills (Acampo/Lodi).
He also worked for La Crema (Sonoma), which had purchased Lost Hills.
Popovich moved on to the staff of Winterbrook (Sierra Nevada Foothills) where he worked as a marketing executive[3][4] before forming Castle Rock Winery in 1994.
[9][10] Popovich grew up in Redondo Beach, California graduated from South Torrance High School where he was a 4 year Letterman in Varsity Tennis.