Gustavo R. Paz-Pujalt

He graduated from San Andrés (Colegio), an Anglo Peruvian college preparatory school in Lima, Peru.

[4] During this time he studied surface science under Gert Ertl, winner of the Nobel Prize in Chemistry.

Additionally, Paz-Pujalt has received numerous executive level diplomas from MIT and Wharton.

He was the Eastman Kodak Company's Senior Research Associate from 1986 to 2004, the Director of Technology for IPValue at Xerox from 2004 to 2007, and is currently the CEO of Idealurgy, a knowledge company, which currently serves the needs of Fortune 500 corporations, International Industry Consortia, and major international research universities.

Paz-Pujalt's patents are seminal to the formation of Frintz.com, an industry changing advertising medium.