Haddon Hubbard "Sunny" Sundblom (June 22, 1899 – March 10, 1976) was an American artist of Swedish and Finnish descent and best known for the images of Santa Claus he created for The Coca-Cola Company.

[5] According to the Coca-Cola company:[6][7] "For inspiration, Sundblom turned to Clement Clarke Moore's 1823 poem "A Visit From St. Nicholas" (commonly called "'Twas the Night Before Christmas").

Moore's description of St. Nick led to an image of Santa that was warm, friendly, pleasantly plump and human.

The cards in Sweden and Swedish-speaking Finland had motifs painted by Jenny Nyström of a friendly and charming jultomte (Santa) dressed in red and white.

[10] Sundblom is recognized as a major influence on many well known pin-up artists, such as Harold W. McCauley, Gil Elvgren, Andrew Loomis, Edward Runci, Joyce Ballantyne, Art Frahm, and Harry Ekman.