Haifa Group is a private international corporation which primarily manufactures Potassium Nitrate for agriculture and industry, specialty plant nutrients and food phosphates .
This latter application is the principal driver of demand today, now that more countries are turning to controlled irrigation systems that make more efficient use of water.
[citation needed] Haifa Group was founded as a government-owned company to develop the natural resources of Potash in the Dead Sea area and the Negev region.
The absence or low availability of Potassium results in death of the plant, or poor growth that is generally accompanied by visual deficiency symptoms.
Haifa is a pioneer in the chemical industry of agriculture solutions for leveraging crops[clarification needed] – vegetables, field corps, orchards, ornamentals, turf herbs, and forestry.