The company acts as a distributor of various product ranges in photo, video, audio, multimedia, computer and telecommunications.

Among the products Hama manufacture are: along with various computer accessories including peripherals and USB, FireWire, and Ethernet cables and other miscellaneous items.

In 1923, the 18-year-old photographer Martin Hanke founded the Hamaphot KG (limited partnership) in Dresden, which specialized in photo accessories.

In 1991, Hama launched the "Videocut 200" which - according to company representatives – was the most frequently sold video editing device in Europe at that time.

The flash drives were manipulated to overreport their capacity to the computer, possibly leading to data loss upon attempted writing to physically nonexistent sectors, which usually initially is unnoticed by users.