[5] A mitochondrial DNA study in 2010 found it to be closely related to two taurine breeds, the Holstein and the Japanese Black, and distinctly different from the indicine Nelore and Zwergzebu [de].

Cows have good maternal qualities, but milk production is low, little more than 400 L in a lactation of 170 days.

[8] Despite its high price, Hanwoo beef is preferred in Korean cuisine, as it is typically fresher and of better quality than cheaper imported substitutes.

Kim et al. (2001) noted, "Hanwoo is regarded as a premium beef because of its high palatability and desired chewiness".

The county began a strategic marketing campaign to brand itself as the origin of the highest quality beef in Korea; selling meat as a "premium product".