Harry Collins (April 27, 1920 – May 3, 1985) was the official corporate magician for the Frito-Lay company from 1970 until his death.

[citation needed] He was also a Marine during World War II.

At the age of fifteen, he became the head of the family after his father died.

Working on their farm, planting tobacco and corn without the aid of mules or wagons, he provided for the family as he finished high school.

[3] He died on May 3, 1985, at the age of 65;[citation needed] a life-size bronze statue of him stands on his grave in Cave Hill Cemetery in Louisville, Kentucky.