Harvey's is a fast food restaurant chain operating in Canada, with locations in every province except British Columbia.
It serves hamburgers, poutine, hot dogs, french fries, onion rings, and other traditional Canadian fast-food fare.
[7][6] The first Harvey's location was opened on April 1, 1959, at the southeast corner of Yonge Street and Observatory Lane in Richmond Hill, Ontario, on a 10-acre (40,000 m2) parcel of land purchased from the owner of a bankrupt Dairy Queen.
This approach was a distinction between thin pre-frozen and pre-cut French Fries of unknown origin that were being sold at the time.
Ten years later, under different management, the number of toppings was substantially increased, and pre-frozen and pre-cut string French Fries were introduced, replacing the freshly cut PEI potato.
[15] In October 2008, over 200 people were infected with the O157:H7 strain of E. coli due to contaminated onions at the North Bay, Ontario, location.
The latter's parent company CKE Restaurants has been prevented from opening stores in Canada under the Hardee's name due to a trademark dispute.
Harvey's advertising takes the form of promotional coupons, social media presence on Facebook and television commercials.
On the last Sunday of May each year in 2007, 2008 and 2009, Harvey's held a Free Original Hamburger Day at all locations across Ontario and Quebec.
[19] These events were loss leader sales where Harvey's hoped to sell side items and create customer loyalty.