[5] Under the leadership of Brian Goldner as the chairman and chief executive officer (CEO), American toy company Hasbro was expanding into the audiovisual media industry, especially theatrical feature film productions.

[6][7] On August 22, 2019, Hasbro announced its purchase of the Canadian company Entertainment One (eOne) for about US$4 billion;[8] Goldner led the acquisition.

Dumont was quoted as saying, "We are thrilled to embark on this new chapter, building upon our rich heritage of storytelling to continue delighting audiences across generations.

Gabe, Zev, and I look forward to working with the industry's best creative talent, studios, and distribution platforms to push the envelope with innovative storytelling that will let fans engage with their favorite brands like never before, while also building exciting new worlds and the next wave of Hasbro franchises for a growing audience.

[15] On November 22, 2024, following Transformers One's underperformance in the box office, Hasbro announced that it was no longer co-financing films based on its properties, in order to focus on video games and digital entertainment, leaving external studios to exclusively fund such projects.