In 2004, Matsushima started her career as a gravure idol while a high school student when she won the 2004 Miss Magazine (ミスマガジン) Special Jury Prize.
Her grandmother who lives in Sendai, Miyagi practices a form of Shamanism called Itako where it is believed followers can speak with the dead and can remove evil spirits from one's mind and body.
During the commentary of the drama Akihabara@DEEP she broke the news that her real name is Noriko Matsushima.
While doing handstands and dives at the June 18, 2007 Shibuya O-crest Girls-RockPop stadium vol.17, she was warned about some nude otakus who were nearby with a strong feeling.
At one point Matsushima was examined for Moyamoya disease like symptoms, including disturbance of blood flow to the brain, headaches and fainting.
On February 3, 2010, Matushima appeared in the television show "Toreazu Namanaka" where she received an e-mail from the music day guest named "alan."
In the song "Dance Sanma Court" (踊るさんま御殿), Matsushima admitted to hitting a woman with an object in the head, making her bleed, after being in a childish argument with her.