Hawkfish is a US political data and technology-based agency headquartered in New York City founded by Michael Bloomberg.
The firm was founded in the spring of 2019 to support "Democratic candidates, good causes, and common sense solutions.
"[1] In December 2019, after the Bloomberg campaign for the 2020 presidential Democratic nominee was established, CNBC was the first to report on Hawkfish's existence.
[3] During the primaries, the firm was responsible for the unorthodox media strategies of Bloomberg's campaign that garnered social media attention by promoting memes, and parodies of Bloomberg using Instagram direct messages.
[4] Following Bloomberg's withdrawal from the 2020 Democratic Party presidential primaries, the Washington Post reported Bloomberg would continue to fund the company while campaign operations were suspended in the proceeding weeks.