He's Just Not That Into You is a 2009 American-German romantic comedy-drama film directed by Ken Kwapis, based on Greg Behrendt and Liz Tuccillo's 2004 self-help book of the same name.

Following a tepid date with real estate agent Conor Barry, Gigi is befriended by bar owner Alex, who suggests she misinterprets romantic signals.

As their friendship continues, Gigi interprets his helpfulness as a sign he is attracted to her, but Alex rebuffs her, chastising her for ignoring his advice.

After leaving several unanswered messages, Alex arrives at Gigi's apartment after she returns from a date, and declares his love and they end up kissing.

Gigi's co-worker, Janine Gunders, obsesses over her home renovations while her husband, Ben, becomes attracted to Anna Marks, a yoga instructor and aspiring singer.

Finding cigarette butts hidden in the backyard, Janine accuses Ben of smoking again, citing her father's death from lung cancer for her anger.

Anna's friend, Mary Harris, works in advertising sales for a local gay newspaper and helps Conor promote his real estate business.

Beth cares for him as he recuperates at home while her sisters wallow and their husbands remain glued to the television with constant takeout food while refusing to help at all.

However, just when she's about to snap, she is shocked to find Neil, who learned of her father's heart attack and rushed over, finishing the dishes in a now clean kitchen, doing the laundry, and restocking the fridge.

The website's critics consensus reads, "Despite the best efforts of a talented ensemble cast, He's Just Not That Into You devotes too little time to each of its protagonists, thus reducing them to stereotypes.

[6] Audiences surveyed by CinemaScore gave the film a grade B+ on a scale of A to F.[7] John Anderson of Variety wrote: "No one has anything to distract them from the minutiae of their love lives, which they proceed to incinerate through overanalysis.

"[9] Peter Bradshaw of The Guardian called the film "an unendurable relationship-romcom, which you should avoid the way you would a glass of punch with a frothy gob of Anthrax floating on the surface.

"[10] While Manohla Dargis of The New York Times recognized a few "nice moments" throughout, she overall denounced it as a "grotesque representation of female desire" which now seems largely "reserved for shoes, wedding bells, and babies".

[11] Moira Macdonald of The Seattle Times heavily criticized Kwapis's characters, "these aren't people, they're pages from self-help manuals", making them "hard to care about".

for 4% of the film's domestic box office (~$3.6 million) for television broadcast after the opportunity passed for the USA Network and HBO to pick it up.