In addition to organizing and participating in international conferences and visits by delegations to and from Denmark, Healthcare Denmark promotes Danish healthcare expertise through initiatives in international, professional and social media, ain the foreign press and through its website, films, magazines, and presentations.
Healthcare Denmark was created in 2012 as part of a plan at the ministerial level to establish seven consortia to market selected Danish positions of strength.
On October 28, 2020, Healthcare DENMARK had their new visitor centre, Nation of Health, inaugurated by Crown Princess Mary.
[6] Healthcare Denmark is a public-private partnership of the Danish Ministries of Health, Economic and Business Affairs, and Foreign Affairs, Danske Regioner [da] (an organization of the five regions of Denmark), the Region of Southern Denmark, Dansk Erhverv [da] (the Danish Chamber of Commerce), the Confederation of Danish Industries, and the companies Falck, KMD, and Systematic A/S [da].
All partners are represented on Healthcare Denmark's board of directors, which is headed by Sten Scheibye.