Parmar is best known for her portrayal of Anarkali in Jodha Akbar and Rani Phool Bai Rathore in Bharat Ka Veer Putra – Maharana Pratap.
Parmar also portrayed Chanda Maurya in Chakravartin Ashoka Samrat, Madhavi Ranawat in Love Ka Hai Intezaar and ASP Aditi Sharma in Anjaan: Special Crimes Unit.
From 2011 to 2012, she portrayed Mihika Maansingh in Haar Jeet and Saraswati Vishal Chaturvedi alongside Anshul Trivedi in Main Lakshmi Tere Aangan Ki.
[4] Parmar portrayed ASP Aditi Sharma in 2018, opposite Gashmeer Mahajani in Anjaan: Special Crimes Unit.
[6] In 2020, she portrayed Sona/Naagkanya in Ek Anokhi Rakshak - Naagkanya alongside Ankit Narang and appeared as Tulsi in Vighnaharta Ganesh.