The Heinz Awards each year recognize outstanding individuals for their innovative contributions in three areas: the Arts, the Economy and the Environment.

[8][12] As written by the Heinz Family Foundation, the candidates who are chosen must meet three standards: First, nominees must exhibit the following personal characteristics: A passion for excellence that goes beyond intellectual curiosity; a concern for humanity rooted in a deep sensitivity for the well-being of others; and a broad vision which extends far beyond the particular and embraces something universal.

Second, work of the candidates for a Heinz Award must meet the following criteria: Be significant and not a "quick fix"; Have an enduring and meaningful impact; be creative and innovative; and be sufficiently tangible to serve as a model for replication elsewhere.

Third, candidates should be actively working in the field in which they are nominated so that this award will enhance their potential for future societal contribution.

A larger group of 10 individuals were awarded US$100,000 each, honoring those working in innovative ways to address the environment through the lens of the existing five categories.