[3][9] In her obituary, The New York Times described her as follows: Mrs. Reid was an unflamboyant but powerful force in the newspaper world and in the city's civic and social life.
Her business acumen, first displayed as an advertising salesman, and her editorial judgment, in making the paper attractive to women and suburban readers, helped to transform The Herald Tribune into a modern newspaper.
[10] An active supporter of her alma mater, she served for nine years as chairman of the board of trustees, and in 1963, she helped raise funds for a dormitory at Barnard, which was then named for her.
[11] She was a trustee of the Metropolitan Museum of Art, active in the New York Newspaper Women's Club, and was president of the Reid Foundation, an organization funded and established by her husband to give journalists fellowships to study and travel abroad.
[16] Besides family, the funeral was attended by John Hay Whitney, who purchased The Herald Tribune, August Heckscher, the Parks Commissioner who was chief editorial writer, Mayor John Lindsay, David Rockefeller, Robert Moses, former head of the Triborough Bridge and Tunnel Authority, Andrew Cordier, the president of Columbia University, and Kingman Brewster Jr., the president of Yale University.