Ramsay was featured in the 2005 reality TV program Hell's Kitchen in the US, and in 2018 launched a chain of theme restaurants inspired by the show.

[12] The restaurants feature design elements from the television show, such as the HK logo and pitchfork door handles, and branded merchandise is available.

[19][4][20][21] In an August 2022 interview with the San Diego Union-Tribune, Ramsay spoke of how the menu at his Hell's Kitchen restaurants was based on the television program, utilizing "what’s stayed on the menu for the past 21 seasons to test the contestants on the series"; he added, "It’s clear that some dishes have become TV favorites, which are easily adaptable to the restaurant."

"[4] In a rundown of Las Vegas restaurants for the Toronto Sun, Rita DeMontis wrote, "I found the whole Hell’s Kitchen experience exhilarating—from service to the various dishes to an eye-popping dessert...Awesome seating gives you a bird’s eye-view of the strip.

"[22] In her list of Las Vegas's "30 best restaurants" for Tasting Table, Allie Lebos wrote, "the experience does not disappoint—as long as you're not expecting a meal filled with chaos and insults".