"Hello Good Morning" is a song by American musical trio Diddy – Dirty Money, released on March 30, 2010 as the second single from their debut studio album, Last Train to Paris.
The electronic dance song incorporates an acid squelch section in the middle eight, and was written by Marcella Araica, Richard "Rico Love" Butler, Clifford "T.I."
The song's musical composition was inspired by Diddy's experiences in Ibiza night clubs; its lyrics focus on sex, money and hedonism.
An accompanying music video, filmed by Hype Williams, features the trio parting in various nightclub settings in Los Angeles; Diddy also drives through a city during the nighttime, and T.I.
"Hello Good Morning" was promoted with several live television performances, including season nine of American Idol and Friday Night with Jonathan Ross.
The song received gold certification by the Recording Industry Association of America (RIAA) for selling in excess of 500,000 copies.
The music influences included "Felix da Housecat, Erick Morillo, Deep Dish and DJ Hell".
[2] According to Rap-Up magazine, the lyrics refer to "keeping a party going till early hours of the morning" and find Diddy returning to his signature ad-libs.
This version featured Tinie Tempah, Tinchy Stryder, Chip and Truth in place of Minaj and Ross.
[11] A final remix was created after Diddy highlighted his intent to find a UK emcee to record a new version of the song with him.
Chandler from MTV said "Slim Shady’s humorous verses sound right at home over producer Danja’s club-ready banger.
He continued, "in Diddy's final-minute rap, [it's] a reminder of how he jump-started his journey towards a reported $300m fortune and a butler called Fonzworth Bentley.
[18] Becky Bain of Idolator was also positive about the song, saying, "Lyrically and stylistically, it’s a pretty standard club track—over various synth beats, the song covers the usual topics: hot girls dancing, crowds waiting to have fun, and spending time in a five star suite with some five star freaks getting high all week...
"[4] Meanwhile, Michael Cragg from The Guardian's music blog commented that the UK remix featuring Skepta salvages what would otherwise be a boring Diddy track.
"Thankfully, UK grime king, Skepta, has rescued the song by pushing Diddy to the periphery – his flow consists of going 'uh', 'Skepta' and spelling out 'D.I.D.D.Y.# – setting off a smorgasbord of sonic explosions, tightening the whole thing up and making it sound a lot darker and more thrilling than a host of US producers could manage.
[28] On August 18, 2010, the Recording Industry Association of America (RIAA) certified the single gold for selling at least 500,000 copies.
[41] According to a press release by Interscope Records, as of March 25, 2011, "Hello Good Morning" has sold 1 million digital downloads worldwide.
[42] The music video for "Hello Good Morning" was directed by Hype Williams,[8] and premiered on May 11, 2010, through the group's official VEVO account.
[9] Dawn Richard said the concept of the video was based on the 1995 film Heat starring Robert De Niro and Al Pacino.
[43] The opening scene begins with panoramic camera shots of a helicopter flying over Los Angeles (specifically around Staples Center), at night.
For the song's chorus, Dawn Richard and Kalenna Harper take the lead, ordering drinks in a bar and enjoying the night club.
In the final part of the video, and during the bridge, all three members of the group appear outside against a backdrop of thick smoke and bright red fireworks.
[7] For the "Grime Remix" of the song, a completely new video was filmed in Glasgow, Scotland on November 5, 2010 and features cameos from Boy Better Know & Chipmunk.
In this version, Diddy-Dirty Money and Skepta pose for the camera in an elevator before joining Chipmunk and Boy Better Know, backstage at a gig.
[12] Diddy–Dirty Money performed "Hello Good Morning" live for the first time on March 31, 2010, on the ninth season of American Idol.
[46] On June 12, 2010, the group performed (with guest drummer Matt Helders of Arctic Monkeys) on Friday Night with Jonathan Ross.