Herbert Sargent (born Supowitz; July 15, 1923 – May 6, 2005) was an American television writer, a producer for such comedy shows as The Tonight Show and Saturday Night Live, and a screenwriter (Bye Bye Braverman).

Raised in Upper Darby Township, Pennsylvania, he studied architecture at Penn State University before serving with the United States Army Air Forces Air Transport Command in the Pacific Theater during World War II.

Moving to television, he was one of the writers for the much-acclaimed Steve Allen Show (on NBC from 1956–60).

He later helped develop television specials for Petula Clark, Perry Como, Bing Crosby, Alan King, Milton Berle, Sammy Davis Jr., Lily Tomlin, Paul McCartney, Anne Bancroft, and Burt Bacharach.

[2] Later that year he married actress Norma Crane, but they had divorced by the time she died in 1973.