[1] Heroin chic was partly a reaction against the healthy and vibrant look of leading 1980s models such as Cindy Crawford, Elle Macpherson, and Claudia Schiffer.
[3] These changes decreased the stigma surrounding the drug, allowing heroin to find a new market among the middle-class and the wealthy, in contrast to its previous base of the poor and marginalized.
"[8] A 2014 book stated that whereas in the 1980s, people used the "stimulant" cocaine to socialize and "...celebrate good times", in the 1990s grunge scene, the "depressant" heroin was used to "retreat" into a "cocoon" and be "...sheltered from a harsh and unforgiving world which offered...few prospects for...change or hope.
"[9] Leading grunge band Alice in Chains had a song "God Smack", which included the line "stick your arm for some real fun", a reference to injecting heroin.
After Cobain's death, his "...widow, singer Courtney Love, characterized Seattle as a drug mecca, where heroin is easier to get than in San Francisco or Los Angeles.
[14] In 1999, Vogue dubbed Brazilian supermodel Gisele Bündchen "The Return of the Sexy Model" and the end of the heroin chic era.