[7] Adhi named his account on the video-sharing site in YouTube as "Hiphop Tamizha", with a profile picture of the Tamil poet Subramania Bharati, to avoid being caught by his parents.
He holds a state-level rank in Tamil Nadu Common Entrance Test and is a graduate in Master of Business Administration from the Department of Management Studies, University of Madras.
[17] Hiphop Tamizha's single Ezhuvoam Vaa was chosen as the official anthem for Tamil Nadu's 2011 state elections,[18] and Adhi performed it at Pachaiyappa's College when Anna Hazare came there.
[17] When we asked how it developed, he recalled, "I grew up watching my mother and aunts just being traditional, and when I saw girls going to bars, I immediately wrote the lyrics of that track.
[10] Anand allowed Adhi to perform Club le Mabbule on his radio show with beatboxer Bharadwaj Balaji (also known as Triple B).
[9] "Club le Mabbule" later vaulted Hiphop Tamizha further into public view when it was criticised as portraying Tamil women in a negative light.
[23] Hiphop Tamizha's debut album Hip Hop Tamizhan was released on 17 August 2012 at Sathyam Cinemas in Chennai.
[27][28] In October 2014, Adhi said the album was still "under progress",[9] but confirmed in 2018 that it was altogether dropped because "independent music doesn't make big money" in Chennai.
[30] Though Adhi initially expressed no interest in singing or composing for films,[31] he and Jeeva have contributed to numerous cinematic works.
Adhi sang his first film song,[31] titled "Thapellam Thappe Illai" (composed by Vijay Antony) for Naan in 2012.
[citation needed][32] Also in 2013, Adhi wrote "Sudden Delight", which was composed by Santhosh Narayanan and performed by Rob Mass for Soodhu Kavvum.
[citation needed] Hiphop Tamizha also composed and wrote "Poda" in 2014, a song celebrating the 10th anniversary of the television channel Sun Music.
[43] They also composed for Indru Netru Naalai,[44][citation needed] writing two songs and performing one: "iPhone 6 Nee Yendral".
[citation needed] Hiphop Tamizha also composed for Thani Oruvan, where they performed two songs: Theemai Dhaan Vellum and the title track.
[45][citation needed] Thani Oruvan topped Apple Music's Best of 2015 list in the category "Best Tamil Album of the year".
[58] Hiphop Tamizha also made his second movie as a lead character in Natpe Thunai and his third film Naan Sirithaal, was released on 14 February 2020.
After Meesaya Murukku, they are back to direct another movie which is titled as fourth Sivakumarin Sabadham without also producing in the banner Hiphop Tamizha Entertainment with Sathya Jyothi Films.
[8] They have also performed with American rapper Emcee Call on All I Wanna Say, an album that features several samples of Michael Jackson's songs.
The song Karpom Karpippom is dedicated to education,[61] describing it as the main tool required to solve social problems.
[67] In 2014, Adhi said that Hiphop Tamizha's aim is to rebuke the belief among contemporary youngsters that conversing in Tamil is "not cool", and that the project was started to enable them to "relate to the concept of being a proud Tamizhan, to give them an identity.
"[69] Although the songs Manithan Tamizhan and Tamizhanda glorify the culture and language of Tamil Nadu and lament their modern-day negligence,[18] Adhi has stated that Hiphop Tamizha does not want to preach that Tamil people should speak their native language or praise it unduly, but to give it a little more respect like English.
[68] He has also said that he wants to change the Indian urban culture of hip-hop being about wearing "baggy pants, 'bling' and big shirts" and eliminate the notion that rap music is about "the money, the women and the gangster-ism.
[71][72] In November 2011, Adhi and Bharadwaj Balaji performed at Astra, the two-day inter-school cultural festival of Bhavan's Rajaji Vidyashram, Kilpauk.
[80] He also performed live at a January 2016 concert named Nenje Ezhu to raise funds for victims of the 2015 South Indian floods.
[88] In November 2013, Hiphop Tamizha launched "Tamizhanda Clothing", a collaboration between the duo and a firm named Difference of Opinion.