The majority of programming syndicated by iHeartMedia is distributed through its subsidiary, Premiere Networks, owned by the company since 1999 and purchased by antecedent Jacor in 1997.
Talk shows of this type are generally broadcast through Orbital Media Networks, Inc., formerly Clear Channel Satellite Services.
[29] Despite the "Premium Choice" name being used extensively in industry trades,[4][28] the music formats and programming are not publicly marketed or promoted under this name.
A company-wide e-mail sent on May 1, 2009, stated the following: "The Premium Choice program is not something we are talking openly about in the industry or in the public or in the press ... No CC employee should be discussing PC with the media or with record reps."[30] Jerry Del Colliano, author of the blog Inside Music Media and founder of the trade publication Inside Radio, has said that Clear Channel plans to replace local on-air talent with national Premium Choice content, with "nothing local, little live and everything cheap.
"[31] In March 2014, the market research firm Edison Research stated that Clear Channel (renamed iHeartMedia later in the year[32]) has "long pursued a strategy of eliminating local talent in its smaller markets via voice tracking and their Orwellian-named 'Premium Choice' networks.