The HKTB Board is operated by the Chief Executive of the Hong Kong SAR Government and is made up of 20 members from various industries.

The Intellectual Property Department reported in 2008 that 4,700 outlets had joined its "No Fakes Pledge" – another well-known consumer protection programme in the territory.

After the launch of the QTS scheme, the use of membership badges bearing the iconic red junk logos of the former HKTA was discontinued in 2000.

The core message of the commercial is shops selling genuine goods and providing high standard service should set themselves apart from dishonest merchants by getting the QTS accreditation.

The original 3D-GOLD Jewellery Holdings got into more controversies with the sudden death of its chairman, delisting from the stock exchange and it was on the verge of liquidation by the end of 2008.

[11] In response, HKTB committed to creating more places in the quality training workshops for merchants and co-operate with the Home Affairs Department to proactively promote QTS Visitor Accommodation Scheme.

As a result, the jobs of 17 permanent and contract staff of the Partnership & Quality Tourism Services Department had been made redundant with immediate effect.

They were given compensation in accordance with the local labour laws but were denied internal transfer to other vacant positions within the organisation.

[16] HKTB Deputy Executive Director Daisy Lam later reiterated to the media at an event launch function that the outsourcing was a result of an organizational review conducted a year ago in 2009.

Another lawmaker Wong Kwok-h Hing criticized HKTB for setting a bad example and he feared the private sector may follow suit.